Instilling science into the art of selling

Powered by Artificial Intelligence (AI), SAM helps you focus on high value deals with proven probability of closing and discover sales opportunities that you didn’t know existed.

The logo for SAM.Coach, 'sam' in dark blue, with a red drop shape forming the stem of both the 'a' and the 'm'.

Boost sales with the help of AI


SAM.Coach is an enterprise Sales Enablement Software as a Service (SaaS) platform that helps salespeople increase Return On Investment (ROI) on their face-to-face selling time.

Roger Yu created SAM to help improve sales forecast accuracy and automatically generate client sales information in Customer Relationship Management (CRM).

Learn more about SAM.Coach.