Department of Media, Music, Communication and Cultural Studies

Dr Guy Morrow

Lecturer in Creative Industries


Office: Y3A 193E

Phone: (02) 9850 2199 

Undergraduate Teaching: MAS350, MMCS321, MMCS220, MMCS320,

Postgraduate Teaching: MECO848, MECO830

Guy Morrow


Guy Morrow's research primarily concerns the management of artistic creativity. His work specifically focuses on understanding how artists are managed, both in terms of direct artist management and also through cultural policies. By examining the relationship between artists and their managers, as well as the practices of self-management and artist entrepreneurship, Guy generates core related insights regarding the creative and cultural industries. He is currently writing a book concerning artist management within the creative and cultural industries (Routledge).

Guy Morrow is the General Secretary of the International Music Business Research Association (founded in Vienna, 2015) and is a member of the Music and Sound Cultures Group and the Creative Ecologies Lab. He is also the PACE, Industries and Internships Coordinator for MMCCS.
Visiting scholar
In 2010 Guy worked as a visiting scholar within New York University's Graduate Music Business Program and in 2015 he taught a course concerning the management of media and music production at Hanover University of Music, Drama and Media, as well as a masters course concerning managing creativity for the Australian Institute of Music and the Sydney Opera House.
Artist management
In addition to his traditional research, Guy has contributed to the creation of innovative music and design works, and also the founding of numerous creative and cultural industries startups through artist management. Guy has worked with many of Australia's best-known musicians within various popular music scenes through management, and also through music and design work.
Guy was one of the founding co-managers of the band Boy & Bear, and he currently manages and collaborates with visual artist and video director Jefferton James. In this capacity Guy has worked with Australian and International artists such as Passenger, Josh Pyke, Missy Higgins, Dustin Tebbutt, Emma Louise, Sheppard, The Paper Kites, The Griswolds, Oh Mercy, Tim Rogers, and Kasey Chambers, Patrick James and Husky. This has involved working with Universal Music Australia, Warner Music Australia, Sony Music Australia, ABC Music, EMI, Chugg Entertainment, Eleven Music, i.e. Music, Wonderlick Entertainment, Select Music, Central Station Records, MGM, Inertia and Nettwerk Music Group.

For his contributions to higher education and also to career development within the creative and cultural industries, Guy has received a Vice Chancellor's Award from Macquarie University, five ARIA Awards, Gold and Platinum Awards from ARIA, and a CMC Australian Video of the Year Award.


Research Supervision:
Guy is an experienced research supervisor. He can consider proposals from potential research students in any of his areas of expertise outlined above. This includes interdisciplinary projects, traditional academic research, and non-traditional research. Guy is also an experienced Examiner of Doctoral research in these areas.



Hughes, D, Evans, M, Morrow, G and Keith, S., The New Music Industries: Disruption and Discovery, Palgrave Macmillan: Basingstoke, 2016.

Book Chapters

Morrow, G, and Li, F., 'China's Music Industries: Top Down in the Bottom Up Age', in Business Innovation and Disruption in the Music Industry, Wikstrom, P and Defillippi, R (eds.), Edward Elgar Publishing: Cheltenham, UK (2016).

Morrow, G, Gilfillan, E, Barkat, I and Sakinofsky, P., 'Popular Music Entrepreneurship in Higher Education: Facilitating Group Creativity and Spin-off Formation Through Internship Units' in The Routledge Research companion to Popular Music Education eds Smith, G, Moir, Z, Rambarran, S, Kirkman, P and Brennan, M (eds.), Routledge: London, UK (2016). 

Morrow, G., 'The Psychology of Musical Creativity: A Case Study of Creative Conflict in a Nashville Studio', Colombo, B (ed.) The Psychology of Creativity, Nova Science Publishers: Hauppauge, New York, 2013.

Morrow, G., 'The Influence of Dirty Pool on the Australian Live Music Industry: A Case Study of Boy & Bear, Tschmuck, P, Pearce, P and Campbell, S (eds.) Music Business and the Experience Economy: The Australasian Case, Springer Publishing: New York, 2013.

Li, F and Morrow, G., 'Strategic Leadership in China's Music Industry During the second half of the 1990s: A Case Study of Shanghai Audio Visual Press (SAVP)', Caust, J (ed.) Approaches to Arts Leadership-International Case Studies, Tilde University Press: Melbourne, Australia, 2012.

Morrow, G., 'The Macro/International Music Business: Australian Trajectories and Perspectives' in Sickels, R (ed.) The Business of Entertainment Volume 2: Popular Music. Abingdon UK: Praeger Publishers International, 2008.

Morrow, G., 'Selling Out or Buying In?' in Homan, S (ed.) Access All Eras: Tribute Bands and Global Pop Culture. Maidenhead: Open University Press, 2006, pp. 182-197.

Morrow, G., 'Lee Kernaghan: Marketing the Boy from the Bush' in M. Evans and G. Walden (eds) Markets and Margins: Australian Country Music Vol. 3, Gympie Qld: AICM Press, 2005, pp. 54-90.

Morrow, G., 'Audrey Auld: Sufficiency and Sustainability' in P. Hayward and G. Walden (eds) Roots and Crossovers: Australian Country Music Vol. 2, Gympie Qld: AICM Press, 2004, pp. 179-191.

Morrow, G., 'Catherine Britt: Launching the 'Hillbilly Pickin' Rambiln' Girl'' in P. Hayward (ed) Outback and Urban: Australian Country Music Vol. 1, Gympie Qld: AICM Press, 2003, pp. 159-170.

Encyclopedia Entry

Morrow, G., 'Music Magazines' in B. Griffen-Foley (ed) A Companion to the Australian Media, Melbourne: Australian Scholarly Publishing, 2014.

Journal Articles

Gilfillan, E and Morrow, G., 'Sustaining Artistic Practices Post George Brandis's Controversial Australia Council Arts Funding Changes: Cultural Policy and Visual Artists' Careers in Australia' in The International Journal of Cultural Policy, 2016.

Keith, S, Hughes, D, Crowdy, D, Morrow, G and Evans, M., 'Online and Offline: Liveness in the Australian Music Industries' in Civilisations: The State of the Music Industry eds Victor Sarafian and Rosemary Findlay, vol. 13, 2014, pp. 221-241.

Gilfillan, E and Morrow, G., 'The Impact of Public Funding on Creative Processes in Australia: Three Case Studies of Visual Artists' in Asia Pacific Journal of Arts and Cultural Management, v10 n2, 2014, pp. 28-40.

Morrow, G., 'Regulating Artist Managers: An Insider's Perspective' International Journal of Music Business Research, v1 n4, 2013.

Hughes, D, Keith, S, Morrow, G, Evans M, Crowdy, D., 'What Constitutes Artist Success in the Australian Music Industries?' International Journal of Music Business Research, v1 n4, 2013.

Morrow, G., 'Sync Agents and Artist Managers: A Scarcity of Attention and an Abundance of Onscreen Distribution', Screen Sound Journal, n2, 2011.

Morrow, G., 'Radiohead's Managerial Creativity', Convergence: The International Journal of Research into New Media Technologies, v15 n2, 2009, pp 161-176.

Morrow, G., 'Creative Process as Strategic Alliance', International Journal of Arts Management, v11n1, Fall, 2008.

Morrow, G., 'Testing 'Music 2.0': Building an International Network of Student-Run Music Companies to Assess New Music Business Models', Media and Entertainment Industry Educators' Association Journal, v8 n1, 2008 pp 105-138.

Morrow, G and Lee, A., 'Disabling Web-designers: Issues surrounding disabled people's use of web related technology', Convergence: The International Journal of Research into New Media Technologies, Spring, v11n1, 2005, pp 19-24.

Morrow, G., 'Calling Australia Home: The 'Arrivals' segment of the Opening Ceremony of the Sydney 2000 Olympic Games', Perfect Beat v6n1 July, 2002, pp 68-79.